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brand discovery
When starting a branding process, it's important to first establish your goals. What do you want to accomplish with your brand? What message do you want to communicate? This will help guide all of your subsequent decisions.
Identify your target audience
Who are you trying to reach with your brand? Once you know this, you can start developing messaging and marketing strategies that will resonate with them.
plot out route to success
Quality content is essential for any successful branding strategy. You need to develop content that is interesting and engaging, and that will help you reach and connect with your target audience.
step one
Establish the brand's purpose
step two
Determine the brand's target audience
step three
Create a logo and style that represents the brand
step four
Develop marketing materials and a website to support the brand